There are a lot of videos and essays laughing at alpha males, their roaring and yelling at camera and their... acolytes? students? whatever. They flash their muscles, their big expensive cars, they surround themselves with young (often, very young) women, they wear a lot of jewelery, and they like to show us how better they are than anyone else. They get up at 4am, they run or workout, lift heavy weights, drink only bottled water and eat expensive organic food. People still laugh at them, I mean people who are not obsessed with them, which are most likely very young, impressionable men.
Then, there are influencers who like to show us how their life is basically clean and perfect. We saw too many videos about that too. Clean, expensive stuff, overally healthy food, everything esthetically pleasing to the top, bodies and hair and make up perfect 24 hours a day... you know the drill.
Lately, I noticed on our Serbian social media our own influencers. Usually, they are women, young, in their 30s, they are psychologists or life-coaches, they sell their phylosophy and their overly positive outlook on life. "you can do it!". "love yourself!". "be mentally strong", "love life!" etc. Those messages are all fine, none of that is a lie or untrue. But... it's not that simple. It never is. They are trying to sell you course of how to become your better self and live better more positive life, by serving you their own perfect lives on social media. Carefully crafted photos of gorgeous woman, every hair on its place, carefully and masterfully put make up, tonned, very skinny bodies, always on beautiful beaches, or in New York, or in Paris or, at worst, some fancy ultra expensive restaurant none of us can afford. They are surrounded by palm trees, sea, beaches, some ultra famous world place, they are dressed as celebrities and they look ultra polished. Because, how else can you sell a dream?
Is that really what makes you happy? And is it really something you can get and achieve for yourself by paying a stranger to tell you how? Selling a dream-like reality where their life is a perfection and yours can be too just if you listen to them. And, magically it would also make you earn more money and have more free time to travel like they do, and look effortlessly chic surrounded by fancy food, beaches, fancy city or bunch of friends who adore you? Is that real life even for them? And how does "love yourself" and "show kindness to yourself" go with always having perfect hairdo on every single photo, always having professional make up done, and having a body that requires starvation and hard core workouts? Will all those things make me happy? Will carefully crafted words from these people magically turn my messed up life and messed up mind into their perfecion? Will it? Should I pay and try?
Is this actually the right way to promote courses of "better life" and life-coaching? By presenting yourself and your life in most perfect way and expecting people to think, like in commercials for anti-age cremes, that your life and your own person will turn the same after you just listen to them and learn? Watch them looking like walking dreams, this month in Paris, next in London, then a few weeks in Carebbian, then a bit to, why not, LA etc, in their social-media perfect lives, and will that make them really likeable and relatable to the rest of us? Like "babes, I am so lucky and full of gratitude, hello from Manhattan!" and I am supposed to relate to that? And pay in hopes that would be me one day? please. I will believe someone who tells me that life is not a fairytale, that sometimes you wake up feeling like crap, and that's ok. Sometimes you don't feel like doing anything but you have to because you have to literally survive. Sometimes, you go to buy cat food looking like homeless person because you don't feel like putting make up, brushing hair or wearing high heels. Sometimes you eat a tub of ice-cream to feel better and sometimes you are just overweight and your teeth are not perfect and your hair is a mess and you are feeling sorry for yourself. And that's ok too. Sometimes, you are trying desperatelly to find a hotel for 7 days you can afford for your own Vacation, and you end up with something that's not really presentable on Instagram but it's ok, because you dipped yourself into sea and you saw some new country, even if it was Bulgaria, or Albania or Turkey, or whatever not so fancy for those influencers. What is wrong with that?
Is that less relatable?
Expectation Reality
Коментари
Постави коментар